At Lucky’s, we love good food. Not just natural and organic food, but the food that’s so much a part of our fondest memories. The good stuff.

It’s just that somehow so much of the good stuff has become really expensive. Sold in stores that act like they’re doing you a big fat favor bringing it to you. And maybe they are, but they shouldn’t act like it. That’s why we started Lucky’s Market.

We believe good food shouldn’t be a luxury, it should be a right. If you don’t want to eat things like pesticides, antibiotics and growth hormones, you shouldn’t have to. Natural and organic food shouldn’t be priced out of your reach. We also have the crazy notion that we shouldn’t adopt a holier-than-thou attitude if your grandma’s recipe calls for something that doesn’t fit some people’s idea of what’s good for you.

So we created a store that will hook an entire generation on eating a little bit healthier. A store that does serious work, without taking itself too seriously. A store dedicated to good food. And making sure that everyone can enjoy it.